Help more businesses. Spend less time prospecting.

The problem MSPs face

• Your clients are under-protected and do not know it: Most of the companies you manage have gaps they cannot see. When something goes wrong, the call comes to you.
• Security assessments take days and need specialist knowledge: Manual reviews are slow and hard to scale across a book of dozens of clients.
• You are losing clients to MSSPs who bundle security: Competitors win deals by adding security services you cannot staff for today.

How it works

• Scan a client: Add a client in your portal and type their website. We run a free light scan and show you what is wrong, in minutes, with nothing installed.
• See what they need: The findings become a ranked list of solutions, split by who supplies each one: you, us, or neither of you yet.
• Sell the fix: Deliver what you already run, bring us in for the rest, and send the client a report that names your company as the preparer.

Why join

• AI-qualified opportunities: AI reads each client's findings and ranks what to raise now and what can wait, so every conversation starts from an evidenced need.
• Better customer matches: Every recommended solution traces back to that client's own findings, so what you propose fits the business in front of you.
• Showcase your expertise: Tell us once which services you deliver, and each client's needs are matched against them first, so your own work leads the recommendation.
• Grow without cold outreach: The next sale starts with a client you already have: scan them, show them the gaps, and sell the fix.

Commercials

• Cost to apply: Free
• Marketplace commission: From February 2027, vendors pay 15% on marketplace sales, and we share it with the MSP that made the sale. You price and sell the fix, and keep the margin
• Client minimum: None - start with a small group and expand once fit is confirmed
• Indicative. Your executed MSP partner agreement is the source of truth.

What you need to get started

• A business email address and a LinkedIn profile or company page
• Company details and the region(s) you operate in
• A rough count of the clients you manage today
• The person who will own the partner relationship
• Your Stripe details when you are ready to take payouts

Frequently asked questions

Do I have to apply before I can try it?

Yes, but there is no review to wait for. Create your account on this page and complete the short MSP application with your business email and a LinkedIn profile or company page. MSP applications are approved automatically when you submit them, so you go straight into the portal to add and scan your first client.

Do my clients need to create accounts?

No. You create a managed profile for each client and run everything on their behalf, without the client ever logging in.

Can I deliver assessments under my brand?

You run Value Aligners assessments and reports as part of your managed service, and each client report names your company as the preparer. Client reports in this programme are Value Aligners-branded today. Co-branded and white-label report output is on the roadmap.

Does Value Aligners take a commission on what I sell?

From February 2027, vendors pay a 15% commission on every sale closed through the marketplace, including sales you bring, and we share it with the MSP that made the sale. You price and sell the fix to your own clients and keep the margin.

Is there a cost to join?

Applying to the MSP partner program is free. The platform is one monthly price per MSP with unlimited clients, published on the pricing page at www.valuealigners.com/pricing.

I already have a Value Aligners account on another app. Can I use it here?

No. Each app is a separate entity with its own account. Signing in to the vendor, vCISO or channel-partner app does not sign you in here - apply for MSP access with this form and you will be told exactly where your application stands.

I refer businesses rather than manage them - is this the right door?

Probably not. If you introduce businesses to Value Aligners without running their IT or security day to day, the channel partner programme's referral and co-sell tracks are built for that, with deal registration and commission on the deals you bring in.